Play.com are one of the countries largest online retailer. with an allready established brand and customer base of over 500, 000 users.

Play came to splendid to help expand its user base, increase the level of user experience and help promote the diversity and range of products available on play.com

Working closely with the client we were able to understand what play.com wanted to achieve with this project, also help the client understand the potential of their website with the enhancement of user experience. Conducting a series of user tests at flow interactive we were able to demonstrate to the client the value and benefits of the work undergone.

Play.com proposed homepage

Proposed new checkout page

Updated functionality page